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Six-Minute Sell-Out: BAYC2 Scoops $13M and Sends NFT Twitter into Frenzy

BAYC2 roared out of the gate: 9,361 pieces gone in six minutes, $13 million in the treasury, and a secondary floor at 5.2 ETH before anyone could sip their coffee. Celebrity tweets, Nike and Tiffany tie-ins, and a 393 ETH rare sale turned the drop into headline gold. I’m stoked but cautious; 10× shocks tend to retrace. Let’s see if the hype survives next week’s reveal.

Alexandra Martinez
62 days ago
5 min read
9425 views
Six-Minute Sell-Out: BAYC2 Scoops $13M and Sends NFT Twitter into Frenzy

13 million dollars in six minutes. Let that number sink in for a second. I’ve watched plenty of hyped mints flame out, but today’s Bored Apes Yacht Club 2 (BAYC2) drop felt like 2021’s fever dream all over again—just compressed into the time it takes to brew an espresso.

Here’s What Actually Happened

• Supply: 9,361 pieces.
• Artist: none other than XCOPY, the glitch-art legend.
• Mint price: 0.52 ETH.
• Primary haul: 13 million USD in roughly 360 seconds.
• Buyers: 143 countries, according to on-chain geo data scraped by Nansen’s hot wallet tracker.
• Discord headcount: 84,551—yes, my notifications are still melting.

If you blinked, you missed the gas war. Etherscan showed peak fees spiking to 140 gwei. I tried jumping in with a 20% tip—nope. Sold out before my MetaMask even refreshed.

Floor Rockets to 5.2 ETH—But Will It Stick?

The secondary drama moved straight to Blur. Five minutes post-sell-out, the floor kissed 5.2 ETH—basically a 10× on paper. I think that’s bonkers considering the wider market’s been nursing a hangover since Terra, but I’ve also learned not to short cult enthusiasm.

“Rare traits account for just 1% of the total supply, and the very first one flipped for 393 ETH,” blurBidder.eth bragged in the project’s general chat.

That single sale alone clocks in at around $1.5 million—roughly what the average U.S. home goes for in Palo Alto. Good luck explaining that to your accountant.

Celebrity Fuel on the Fire

Paris Hilton tweeted a laser-eyed ape GIF thirty seconds after the mint window closed. Eminem followed with an IG story—background track: “Lose Yourself,” obviously. I’ve noticed celebrity shout-outs still move needles, even after the Jimmy Fallon × MoonPay fiasco.

Utility, or Just a Fresh Coat of Paint?

The BAYC2 team claims the $13 million bankroll will bankroll physical merch designed in partnership with Nike and Tiffany & Co.—yes, Tiffany keeps flirting with crypto after its CryptoPunks pendants. Holders also get:

  • Revenue-sharing slotted for Q3 once staking pools go live
  • Points in a Snapdragon-powered mobile game (no name yet)
  • Access to an invite-only gala—location TBA, though I’m betting on Miami Basel

I like the idea of real-world hooks; NFTs need something sturdier than JPEG bragging rights. Still, I’m cautious. Remember Pixelmon’s Kevin? Promises are cheap until merch actually ships.

Quick Pulse Check on the Wider Market

BTC is hovering near $38k, ETH can’t decide if $2,100 is support or resistance, and yet here we are watching JPEGs moon. Cool Cats and Yuga’s own Otherdeeds already teased similar drops for next month, probably hoping BAYC2’s heat spreads.

In my experience, back-to-back high-profile launches siphon liquidity from smaller indie collections. If you’re sitting on Illuvium Land or Deadfellaz, you may feel the bid sides getting thinner.

Why This Matters for Your Portfolio

Anyone who minted at 0.52 ETH is laughing. But if you’re chasing a 5 ETH floor, consider that post-reveal dips average 30% on Blur, based on the past ten “art-plus-utility” mints I’ve tracked.

Liquidity is the word of the hour. Blur’s incentive program still rewards aggressive bidding, so expect undercut wars tonight. I’m personally parking a 4.1 ETH ladder in hopes of a panic sell-off. Could be wishful thinking—this collection already feels like a status flex more than a flip.

Random but Relevant Tidbits

• The mint contract’s code looks tight—OpenZeppelin templates plus an anti-MEV batch call I haven’t seen before.
• Binance’s NFT marketplace listed wrapped BAYC2 IOUs within eight minutes; premiums hit 7 ETH before cooling.
• Ledger’s site spiked 18% traffic today, per SimilarWeb. Fresh minters apparently want cold storage ASAP. Good instinct.

So, Where Do We Go from Here?

I’m genuinely impressed—but also a bit uneasy. A 10× in six minutes feels unsustainable, especially with macro clouds (Fed rate meeting on Wednesday, anyone?). Still, the fact the NFT market can summon this much capital overnight is, frankly, wild.

Will BAYC2 become the next cultural badge like its predecessor, or will today’s buyers wake up to a lower floor once the dopamine fades? I honestly don’t know, and that’s what keeps this space fun—and nerve-wracking.

Keep your gas slider handy and your risk tolerance honest.

Alexandra Martinez
Alexandra Martinez

Senior Crypto Analyst

Alexandra Martinez is a senior cryptocurrency analyst with over 7 years of experience covering blockchain technology, DeFi protocols, and digital asset markets. She specializes in technical analysis, market trends, and institutional adoption of cryptocurrencies.

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